The Southern Poverty Law Center is a Normie civil rights group de facto controlled by SJWs. The Cuckistanis running the SPLC have designated the Cult of Kek as a hate group designed to "troll liberals".
Sargon of Akkad eventually discovered the SPLC's libelous article on Kek and initiated an attack on the Law Center, prompting an army of Meme Jihadists to shitpost on the SPLC's YouTube channel. SPLC was badly damaged by the attack, and many SJW's have "fallen out of favor" with the group and do not use it much. Nevertheless, it is still an effective tool used by SJWs.